General Session

Doors open at 8:30 a.m.

Walking into General Session, you’ll be treated to the sounds of SWITCH, one of the hottest 80’s bands around. Over the years, they have performed at many 80’s themed events and have opened for great 80s bands like Tears For Fears, Rick Springfield, Night Ranger, Berlin, and STYX.

After that, Orlando native E.J. Cardona will sing the National Anthem. He has been a part of the Walt Disney Company for over 10 years as a feature soloist, ensemble singer, and music department member. He has recorded in legendary studios like Capitol Records, Roy O. Disney Studios, and Jim Henson Studios.


Brent Kelly will be our keynote speaker for General Session. 
In a presentation entitled “Designing Your Best Version Possible Agency – The Blueprint for Achieving even Greater Profit and Impact in your Agency, with Less Effort,” Brent Kelly, president of Sitkins Group, will encourage and challenge attendees to gain clarity on what’s most important, build consistency on key behaviors, and make a commitment to achieve peak performance.
As the leader of Sitkins, a firm focused on empowering independent insurance agencies to become their best version possible, Brent has worked with several of the top 100 agencies in the country to help them gain clarity, build consistency, and maximize their performance. A passionate and energetic speaker, Brent will share the “Best Version Possible” and how to immediately implement this proven process in your agency.


Panel Discussion: Lessons Learned from the Volatile History of the Florida Property Market
A panel of industry experts will provide attendees with a historical view of Florida’s volatile property insurance market. Panelists will discuss how major hurricanes, legislative policies, and regulatory oversight have shaped our marketplace, including some lessons learned the hard way by both industry and lawmakers. 
The panel will be moderated by FAIA president & CEO Kyle Ulrich and will include Peter Corrigan, CPCU, ARe, ARM, an insurance executive, former president of Florida Family Insurance Companies, and president of Auto Club South Insurance Company; Stephen Weinstein, a financial services and insurance executive, attorney, and current chair of the Bermuda Institute of Ocean Sciences; and former FAIA president & CEO, Jeff Grady, who is currently the business development manager for Independent Market Solutions.