Resources

Three Years From Now

September 28, 2026 | Article

Roger Sitkins challenges agency leaders to think beyond staying busy and focus on the clarity, leadership, and client strategy needed to build a stronger future.

Average Is Full

July 21, 2026 | Article

The marketplace is full of average. Your agency doesn't have to be.

Are You Busy, or Are You Getting Better?

June 28, 2026 | Article

Are you constantly busy, but not making the progress you want? Read this article, then take our Agency Performance Diagnostic to uncover your greatest opportunities for growth and performance.

Get to Know the 2026/2027 Board of Directors

June 9, 2026 | Article

We want to introduce our new and returning volunteer leaders on the FAIA Board of Directors. These agents have been nominated to serve the association and will begin their terms in their respective roles on September 1, 2026.

Growth is Optional; Leadership is Not

May 26, 2026 | Article

Growth is optional, but leadership is not. Agencies that thrive have leaders who own it, commit to it, and practice it every day.

Maximize AI, Maximize Sales & Service

April 29, 2026 | Article

AI is no longer the future for insurance agencies—it’s the present. But here’s the reality: Most agencies still treat it as a shiny toy rather than as a strategic sales and service accelerator. The agencies that will dominate the next decade aren’t just dabbling in AI, they’re maximizing it.

Sticking Points: Where Even The Best Agencies Get Stuck

March 25, 2026 | Article

After working with hundreds of large, high-performing independent agencies, one thing continues to surprise me: Success doesn’t prevent agencies from getting stuck—it often hides it.

The Three Phases of Agency Transformation

February 26, 2026 | Article

Every independent insurance agency, regardless of size, geography, niche, or history, is on a journey. Some agencies grow steadily year after year. Others plateau.

Busy Isn’t Productive: Why True Agency Alignment Matters More Than Ever

January 26, 2026 | Article

If your agency feels “busy” but not truly productive, this article will help you create real alignment to get your team moving in the same direction.

Stay in Your Lane and Do Your Job

December 29, 2025 | Article

When producers and service reps focus on their respective zones of genius and do what they were hired to do, the entire agency operates at a higher level of efficiency, profitability, and client satisfaction. This is much like a major highway, where everything runs smoothly when people stay in their lane. Conversely, you have the chaos of “overlap” when people stray from their lanes.

Grow Up! How to Maximize Revenue Growth and Profitability

November 30, 2025 | Article

Not all growth is equal, particularly when revenue growth is involved. Increasingly, we have deep concerns about how independent insurance agencies are adding new revenue. The problem is that many agencies are “growing wide,” expanding their base primarily with smaller accounts. This is not the type of revenue growth you want.

WE ARE…FAIA! One Voice, One Community

November 20, 2025 | Article

Each year, our FAIA Convention brings together the very best of our industry—agents, carriers, partners, and friends from across the state—to celebrate who we are and where we’re headed. In 2026, our theme captures that spirit perfectly: “WE ARE…FAIA! One Voice, One Community.”

Welcome the 2025–2026 Board Members!

October 28, 2025 | Article

As we begin a new membership year, we want to welcome our new and returning volunteer leaders on the FAIA Board of Directors and the FMS Board of Directors.

Roger Sitkins on the Great Talent Imbalance Crisis

October 27, 2025 | Article

Independent insurance agencies don’t have enough people serving high-revenue generating accounts and have too many professionals on low-performing parts of the business. How do agencies truly ‘right-size?’

The Difference is Mindset

September 25, 2025 | Article

Success doesn't depend exclusively on strategy, resources, and talent. Instead, it's more about mindset, specifically belief systems and clarity of thought. The most successful agency leaders think bigger!

The Three Hidden Profit And Agency Valuation Drains

August 28, 2025 | Article

Most agency principals are focused primarily on agency valuation. This comes as no surprise because, for most, their agency is arguably their largest personal asset. Any discussion about agency results and valuation leads to a conversation about their agency’s best resource and asset—their people. In turn, this leads to the inevitable question: How do we find more people?

Get to know the Board of Directors

June 11, 2025 | Article

We want to introduce our new and returning volunteer leaders on the FAIA Board of Directors. These agents have been nominated to serve the association and will begin their terms in their respective roles on September 1, 2025.

Welcome the 2023–2024 Board Members!

June 10, 2025 | Article

As we begin a new membership year, we want to welcome our new and returning volunteer leaders on the FAIA Board of Directors and the FMS Board of Directors.

FAIA Appoints Greg Thomas as Director of Professional Development

June 5, 2025 | Article

The Florida Association of Insurance Agents (FAIA) is pleased to announce the appointment of Greg Thomas as director of Professional Development, effective June 2, 2025. In this newly created role, Thomas will spearhead initiatives aimed at elevating professional education and training for independent insurance agents across Florida.

Consistency or Intensity?

April 25, 2025 | Article

When it comes to getting results, which is more helpful: consistency or intensity? What really wins? While each has its place and both are important, one matters more. Ultimately, consistency eclipses intensity every time.